TAMPA, Fla. & NEW YORK--Today, Sanwa Food Group announced it has launched a new digital ordering platform for Sanwa Fresh, the foodservice distribution portion of its business. Sanwa Fresh customers will now have the capability to place orders on any device with the help of a new e-commerce platform, powered by Pepper. Pepper is the creator of a leading e-commerce platform built for food distributors that is easy and intuitive for their customers to use.

B2C teams are racing full-speed into performance marketing channels, most notably retail media channels like Amazon, Target, and Instacart, with a 12% increase in marketing spend annually. It’s hard to beat the clarity and straightforwardness of placing product ads directly into the intent-based search experiences of end buyers, whether that’s for tomato soup at Target or a new USB charger from Amazon.

Seattle Fish uplifts their eCommerce and Sells More with Pepper